http://themediamogul.net Following Television, Film and the Entertainment Industry Mon, 26 Oct 2009 03:48:53 +0000 http://backend.userland.com/rss092 en On October 15th, the big "Balloon Boy" incident involving the quirky Heene family took over broadcast and cable news. By now you know the story – a boy named Falcon went missing in a UFO-shaped weather balloon flying across the Eastern Plains of Colorado. Miraculously, he turned up safe and ... http://themediamogul.net/?p=409 In a time where network influence is waning, CBS will likely emerge as the big winner in the aftermath of the David Letterman scandal. As CBS' most enduring star, having hosted a highly rated late night talk show there since 1993, Letterman has tremendous audience pull. During his program on ... http://themediamogul.net/?p=402 As the weather cools, it’s time to look back and see how we did on our Summer Movie predictions. We’re all about the money and 2009 was the biggest summer in Hollywood history. Movies are an international obsession so we prefer to look at international box office instead of merely ... http://themediamogul.net/?p=399 The news that Disney is buying Marvel for $4 billion has taken the entertainment world by storm. Although the deal itself came out of nowhere, it certainly makes sense. Each company possesses a wealth of content (70 years of characters and stories) and more importantly, licensing opportunities. As DVD sales ... http://themediamogul.net/?p=392 Anyone whose got a link sent to them of Susan Boyle's performance on Britain's Got Talent or Jill and Kevin Heinz's Wedding Dance Video knows that online video has been burning up the data streams. Now we have the numbers to prove it. The Nielsen Co.’s July 2009 “VideoCensus” states ... http://themediamogul.net/?p=375 There’s been a lot of in the media business lately about paying for content online. With Disney, Fox and NBC’s investment in Hulu earlier this year, paid content models are all the rage. Chances are it’s not going to happen anytime soon. A new report from eMarketer says that consumer’s ... http://themediamogul.net/?p=389 Reminding me of a scene out of Rollerball or Demolition Man sports teams continue to find ways to improve their bottom line by cluttering up their product. Some have been around for years (stadium signage and commercial tie-ins) while others have emerged in recent years (in-game promos, sponsor “bugs” in ... http://themediamogul.net/?p=368 Although the staying power of Twitter is still up for discussion, some media companies are cracking down on their employee's use of the social networking tool. First to lay down the law - ESPN. The Worldwide Leader in Sports drew the wrath of some of its employees yesterday when it ... http://themediamogul.net/?p=364 Growing up some of my favorite CDs were movie soundtracks. The good ones always had a collection of great songs that perfectly encapsulated the mood of the film. Some were a handpicked selection of Top 40 hits (Animal House, The Big Chill, Dirty Dancing) while others were eclectic mixes of ... http://themediamogul.net/?p=353 Walter Cronkite, who anchored the CBS Evening News from 1962 to his retirement in 1981, died Friday after a long illness. As a television journalist and anchor, Cronkite was simply one of a kind and remarkably influenced history in ways that no other broadcaster ever did. In today's vapid ... http://themediamogul.net/?p=357